Posts Tagged ‘e-mail’

November 28th, 2011

Report confirms importance of corporate website

Corporate websites are still the most influential information source in decision making by U.S. and European business technology buyers, according to a July 2011 Forrester study.

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July 10th, 2011

Case Study: Network General Sales Program

Scott Design created colorful Network General President’s Club event materials featuring the natural beauty and adventure sports of Costa Rica.

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March 25th, 2010

Case Study: Adobe Seminars

Marcom pieces to promote Adobe traveling seminars

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March 2nd, 2010

E-mail best practices: The basics

Get started with best practices in e-mail marketing to ensure success.

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June 26th, 2009

Building an online marketing strategy

Build a foundation of a robust website, add the three pillars of search marketing, e-mail marketing, and web analytics, and cap it off with a social media strategy.

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April 29th, 2009

Scott Design wins two Summit International Awards

Scott Design won Silver Bronze Summit International Creative Awards for Adobe Systems Education marketing campaigns.

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February 9th, 2009

Marketing Treasure Map

You know that you have some real treasures to offer your customers: your superb services, your excellent products, your unequaled solutions. But how do you make sure that someone looking for your treasure actually finds it? You must make sure the route is clearly marked and that those wandering the oceans of information on the [...]

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January 21st, 2009

Business 2009: Survival of the Fittest

Evolution happens when organisms adapt in order to survive successfully in new environments. These adaptations increase an organism’s ability to attract mates, avoid predators, and find food. Animals or plants that don’t adapt must either move out of the habitat or die out. Adapt or perish The business climate has gone through some rapid changes [...]

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January 10th, 2009

Four marketing priorities in a recession

In a recession, it is even more important than ever that your marketing strategy produces both immediate and long-lasting positive results. The key to successful development and implementation of a marketing strategy is to focus on a set of priorities and then ensure that all your marketing tactics directly support your priorities. In order for [...]

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December 1st, 2008

Two little words: Subject Lines

The key to getting your e-mails read may depend on how good your subject line is. Having a strong, compelling headline can make a difference in open rates. A subject line on  your e-mail performs the same function as a catchy headline on a magazine: it can make you open the magazine or pass it [...]

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